Micro Projects : the colors discrimination for children book illustration design

About the color matching and complementary color’s design

(关于色彩的搭配以及互补色在儿童书籍装桢的运用分析)

From the Attractive children book illustration design (A.J)

(来自案例研究:‘引人入胜的儿童书籍插画设计’ A.J)

About the complementary color comparison of lightness and saturation

(关于互补色在不同明度和纯度上的视觉效果对比)

I use the Peter Pan as a simply comparison with blue and yellow as an example. I was changed the lightness and saturation for define which could be more appropriate to children and the different age group?

(我以彼得潘作为一个样本来研究,此样本是以互补色蓝色和黄色,我更改了不同明度和纯度的并研究了以下设想:哪一种纯度与明度的配搭更适合儿童?活着更适合哪一类的年龄的儿童群体?)

This is a image with both highly lightness and saturation in a complementary color book cover
This is a image with both highly lightness and saturation in a complementary color book cover/高纯度和高明度的互补色样本
4MicroProject 1 colore
This is a high lightness background and low saturation logo and characters book cover simple./高纯度背景和低纯度的Logo和字体

 

This is a low lightness and saturation in a complementary color for book color simple
This is a low lightness and saturation in a complementary color for book color simple/低纯度和明度的样本

Analysis:

From these three pictures I can compare that different color’s matching will brings totally different visual affection. In the same color tone with blue and yellow. We can find out the first picture would easy to attractive young children. In the first picture with both highest lightness and saturation in Peter Pan’s Logo and background. This is a brightness and popular picture for ages 3-5 children. Low and medium lightness would be discriminated slowly and difficult for them. cause the ages 3-5 years kids would be attractive by candy colors such as these two popular books on amazon’s children book award in 3-5 age group. (Pic 4,Pic 5).The older children’s discrimination ability will be widely than younger children. they can recognize low chroma and lightness color easier and faster than young children.

So, the second and third picture might suit with old children ages 9-12. the color’s matching about lightness and saturation will not only depends on the story’s emotional types but also with the which age group you need to face.

(Reference)

Rosslyn Gaines Suchman2Tom Trabasso,Journal of Experiment Child Psychology, Volume 14, Issue 2.October 1972.Page 196-218

分析报告:

从这三张样本图中,我发现不同的色彩色度的对比将会有完全不同的视觉效果。在蓝色和黄色的同一色调下们我们可以发现第一张图片将会更加直接的被年幼的孩子辨认和喜欢。在第一张样本中彼得潘的logo和背景色调有着极高的明度和纯度。而这种明快而活泼的色彩会在3-5岁的年幼儿童中更受欢迎。因为3-5岁的儿童将会对这类明亮的糖果色有着很高的辨认能力。而低纯度和明度的色彩则辨认的非常慢而困难。就如同下面这两本现在在亚马逊儿童书籍榜上很流行的儿童书籍封面一样。而年纪较大的儿童对色彩的的辨别能力将比年幼的更加广泛。他们能可以将为轻松的辨认出更低的色度和明度的色彩。

所以,第二张和第三张样品书籍封面可能会更加适用于9-12岁的儿童。关于色彩的搭配将不仅仅决定于故事的感情基调,同时还需要考虑你可能需要面对的年龄群体。

(文献):

Rosslyn Gaines Suchman2Tom Trabasso,Journal of Experiment Child Psychology, Volume 14, Issue 2.October 1972.Page 196-218

What the ladybird heard NEXT - From Amazon / 《瓢虫又听到什么了?》来自亚马逊儿童图书
[Pic 4]What the ladybird heard NEXT – From Amazon / 《小瓢虫又听到什么了?》来自亚马逊儿童图书
The Gruffalo from Amazon / The Gruffalo 来自亚马逊儿童图书
[Pic 5] The Gruffalo from Amazon / The Gruffalo 来自亚马逊儿童图书
 

 

6 thoughts on “Micro Projects : the colors discrimination for children book illustration design

  1. Colour is a really good point for visual effect, colour can also be seen as the tone of an image, and illustration plays a important role in children’s book. In addition, if you have other chances in the future, you can do some research on bindings and the format of children’s book, for example like pop-up book, you would find some ‘playful’ ideas and have a lot of fun.

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  2. 我喜欢第一幅作品,黄色和蓝色的对比给人以清新的感觉,色彩简洁明快,特别适合儿童心里,用大块的黄色和小块的蓝色在面积上调和了色彩的对比。三幅作品用纯度的变化赋予其有秩序的组合,从而产生和谐的美感。

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